Kathryn Minshew, cofounder and CEO of the career advice and job listings site The Muse, hadn’t been looking to hire a head of marketing in 2012.
Then she received a LinkedIn message from Elliot Bell that changed her mind. Bell was hired as the director of marketing a few months later. He worked at The Muse for four years.
Here’s the full text of the LinkedIn message he sent Minshew. It’s reprinted in “The New Rules of Work,” the new book Minshew wrote with her cofounder and COO, Alex Cavoulacos. Here’s the cold LinkedIn message that prompted a CEO to give the sender a job
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